If you’ve been browsing listings, you’ve likely seen the term Days on Market (DOM). But what does it really mean — and why does it matter?

For Sellers:

A lower DOM often signals strong buyer demand, competitive pricing, and a well-presented home. When a listing lingers on the market, buyers may start to wonder if the price is too high, if something is wrong with the property, or if the seller is unwilling to negotiate. That’s why setting the right list price from the start and presenting your home in its best light is crucial.

For Buyers:

DOM can be a helpful negotiation tool. A home that’s been listed longer might give you more room to negotiate, especially if the seller is motivated. However, don’t assume that a higher DOM always means trouble — sometimes it’s simply due to timing, market conditions, or earlier overpricing that has since been corrected.

The Takeaway:

DOM is just one piece of the puzzle. Pair it with a professional agent’s insights on pricing, neighborhood trends, and condition to make the most informed decision whether you’re buying or selling.

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